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Unlock real value with
BD & Growth Skills Training

Without revenue you don't have a consulting firm. Often, responsibility for revenue falls to a small, senior group. It can be a heavy burden to carry. 

Ideally, your whole team would be surfacing opportunities. Building your reputation, meeting new clients, understanding their problems, writing great proposals, and even closing deals. But, they are often scared of sales. It can feel risky, intrusive, and a far step from 'consulting'.

We demystify business development for your team. They will understand sales as helping others, and get a practical toolkit to start building sales habits. Over time this creates a predictable sales engine for your firm. And that can unlock significant equity value.

BD & Growth Skills Training Modules

Consulting BD Process

  • Consulting client buying cycle

  • Knowing & helping your clients

  • Effective sales behaviours

Consulting
BD Process
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Consulting
BD Habits

Consulting BD Habits

  • Setting goals

  • Sales mindset & over-coming resistance

  • Effective BD habits

  • Commitments & accountability

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Personal
Brand

Personal Brand

  • LinkedIn excellence

  • Sharing expertise

  • Generating inbound leads

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Finding
New Leads

Finding New Leads

  • Fishing line: who you help & what with

  • The value in your network

  • Referrals and outreach

  • Nurturing relationships

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First
Conversations

First Conversations

  • STONES: Understanding their opportunities

  • Building trust

  • Getting the right to pitch

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Co-creating
Solutions

Co-creating solutions

  • Problem structuring

  • Value-based selling

  • Common needs: Solution, Effort,
    Price, Trust

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Proposal
Writing

Proposal Writing

  • Proposal structuring (leading with benefits)

  • Project scoping & resourcing

  • Pricing

  • Proof-points

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Winning
The Pitch

Winning The Pitch

  • Decisions & the primal brain

  • Objection handling

  • Closing techniques

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Case Study

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4C Group are a conglomerate of supply chain and procurement specialists, comprising 5 different businesses. Having set ambitious growth targets they wanted to leave no stone unturned in going after them.

 

They came to us looking to build high-performing consulting sales habits across their senior team. They wanted to help each person fulfil their revenue potential.

 

With 30 people in scope and real commitment from the leadership team we were able to design a highly tailored programme for them to drive consistency in sales language, methods, and behaviours across the Group.

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Our Approach

We consistently receive excellent feedback ratings from clients, and we know why. If you work with us you will benefit from:

 

1.  Our extensive library of consulting skills training modules from which we develop tailored courses to target your needs.

 

2.  Case studies developed specifically for your firm to provide the basis of your training exercises and role plays.

3.  Training delivered by our seasoned consultants who bring relevant industry experience and understand the demands your team are facing.

4.  Relevant, accessible, practical, and engaging content with our support and expertise to ensure it has lasting impact.

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